Why Brand Building Is Important ?

What is a brand? A brand is more than just a logo or name. It’s your professional biometric, that defines you and makes you different from others. A decade ago, brands were just about your logo, signs, slogans and your Read More …

Essential Tips for Creating An Effective Brand Activation Event

Customer engagement, acquisition and customer loyalty are few things, every brand strives for and a good chunk of their budget is being spent on run-of-the-mills marketing campaigns. A comparatively newer branch of marketing is gaining popularity among big brands and Read More …

Tips for hiring an Event Planner

Planning an event could be a herculean task and surely it would require an expert to handle such affairs smoothly. Market is flooding with event management companies which boast about being the best among others but hiring a good event Read More …

7 Common Misconceptions About Event Marketing

The event planning industry is vast. There are numerous professionals who constantly try to cope with the growing competition in their field. They constantly try to hone their skills and depend on every single information or tip given to them Read More …